MeGo a healthier option as compared to some of the other ready to eat snacks out there felt the need to improve their packaging to attract more kids. As the target audience of this snack was school going children and their parents, it was necessary to cater to both their needs. Thus we came up with packaging that was colorful and drew the eye of the child while the health benefits clearly stated on the packet was enough to convince their parents.
This engine oil brand aimed at establishing itself with the big guns and needed their packaging to reflect this goal. With the use of different colors and innovative designs, we were able to showcase their products in a way that called to distributors and end users alike.